Drawing on her heritage and family, the strength of the matriarchal line and its guiding influence, the Lorena Saravia H&M collection is a tribute to female strength across generations, Mexican cultural heritage, the timeless beauty of craft, and connection to the land.
Inspired by these ideas, the art installation, directed by Sofia Arredondo, combined natural materials: stone, suede, and linen, arranged within a minimal, architectural space where garments appeared suspended, evoking a sense of both ritual space and constructed landscape. The performance activated the installation, with dancers exploring the act of dressing as a ceremonial act.
Guests, including Shay Mitchell, Belinda, Diana Bovio, Irene Azuela, Paulina Davila, Ximena Sariñana, Sami Miró, Richie Shazam, Maeve Reilly and Lily Chee were welcomed with cocktails, followed by a seated dinner prepared by the celebrated local chef Gabriela Cámara. The event continued with a live music performance by Lorena’s aunts, Jackie and Kathleen Butcher, honouring the family legacy. The evening culminated with light, music and energy as around 250 guests danced their way into the night, accompanied by a DJ set from Mexican DJ Mariana Vidal
“This collaboration is a long-time dream come true. The experience has been extraordinary—not just creatively, but also in the platform it provides for sharing my vision with the world. Celebrating this moment in Mexico City, surrounded by the people and places that shaped me, makes it all the more meaningful,”
says Lorena Saravia.
“Lorena has a remarkable ability to tell her story with complete authenticity, and that truth resonates throughout every piece in this collection. Working together allowed us to deepen our connection to the region and its incredible creative community, which has made this partnership truly unforgettable,”
says Ann-Sofie Johansson, Head of Womenswear Design and Creative Advisor at H&M.
The Lorena Saravia H&M collection will be available in selected stores and online at hm.com on October 16, 2025.